According to the data, published. Counterpoint Research, Samsung maintains main position in South Korea

The. report states that Samsung will account for 84% of the Korean market in the third quarter of 2023. In second place is Apple, which accounts for 15% of the South Korean smartphone market. This means that all different manufacturers mixed account for only 1% of sales, which could be a distinctive case in the world

Samsung’s. main competitor, Apple, increased its market share by two percentage factors to 15% compared to the third quarter of 2023. This is a fairly good result for the American smartphone manufacturer, given the delay in the launch of the iPhone 15 line.

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